About Us


Who We Are

Established in 1993, Heartland Hobby Wholesale was born in Lincoln, Nebraska with a clear mission: to serve as a steadfast wholesale partner for hobby shop owners. To date, Heartland continues to champion this cause. The result has propelled Heartland to remarkable growth, and building solid relationships with our retail collaborators. 

Today, Heartland stands at the threshold of exciting possibilities; including the launch of our new Plastics Model Kit and Diecast Division. Heartland maintains a commitment to growth and realizes that the "HEART" of its future success relies predominantly on customer satisfaction. To this end, Heartland has committed its resources to and made decisions for both improving and setting the industry standards in the following areas:

  • Shipping expediency and accuracy out of our Nebraska warehouses
  • Continued competitive pricing
  • Improvement in and consistent excellence in "fill-rates" in the lines we carry
  • Prompt, friendly and personalized service with you, our valued customers
  • "In-house" industry expertise available immediately
  • Online ordering as well as standard phone, fax or email ordering to facilitate all your ordering needs

These key areas represent just a glimpse of HHW's unwavering commitment to excellence across all areas. 

Meet the Team

Unlike many of its competitors, Heartland has a small dedicated staff whom take your business personally. Heartland intends to keep this perspective as it grows. The following is a list of Heartland's staff - each providing the necessary excellence to ensure HHW attains its ambitions.

Dave Glatte - Sales Representative (TCA & LCCA member)

Sandy Shelton - Sales Representative (TCA member)

Lisa Honnor - Sales Representative (TCA member)

Dawn Peterson - Sales Representative (TCA Member)

Trevor Harm - Sales Representative 

Sammie Anderson - Sales Representative 

Sanaa Nashir: Sales Support Associate 

Brynna Lewis - Accounts Payable

Denise Schaffer - Customer Service

Beth Riser - Credit Manager

Shane Baykowski - Purchasing Manager

Emerson McClure - Marketing Coordinator

Bill Housley - Warehouse Manager

Tereasa Seiber - Warehouse Manager

Pam Allen - Warehouse Staff