Established in 1993 in Lincoln, Nebraska, Heartland Hobby Wholesale was founded with a clear mission: to be a steadfast wholesale partner for hobby shop owners — a mission we continue to honor today as we remain at the heart of your hobby business. From day one, our commitment to service, relationships, and reliability has set us apart.

Over the years, our dedication to building strong relationships with retailers has fueled remarkable growth and lasting trust. As we continue to evolve, we remain guided by one simple truth: the heart of our success lies in our customers.

Heartland Hobby proudly supplies a wide range of products to support the hobby industry, including model trains, plastic model kits, paints, tools, scenery, and accessories. Most recently, we’ve expanded even further with the introduction of our Gaming Division, offering an exciting lineup of products for tabletop and board game enthusiasts — helping our dealers reach new audiences and grow their business.

Heartland Hobby is committed to setting the industry standard through:

• Fast, accurate shipping from our Nebraska warehouses
• Competitive pricing and consistent fill-rates across the lines we carry
• Personalized, friendly service from real people who care
• In-house expertise always available when you need it
• Convenient online and traditional ordering options to suit every dealer’s needs

These principles define who we are — and they reflect our ongoing promise to keep the hobby industry thriving for generations to come.

Dave Glatte - Sales Representative (TCA & LCCA member)

Sandy Shelton - Sales Representative (TCA member)

Lisa Honnor - Sales Representative (TCA member)

Dawn Peterson - Sales Representative (TCA Member)

Trevor Harm - Sales Representative

Bill Housley - Warehouse Manager 

Shaydan Bayless - Marketing Coordinator

Denise Schaffer - Customer Service

Brynna Lewis - Accounts Payable

Liz Hagedorn - Credit Manager

Shane Baykowski - Purchasing Manager

Duaa Kalmirza - Gaming Purchasing Manager